Essay on Hsbc Swot Analysis

952 Words Aug 18th, 2008 4 Pages
Here are the strengths, weaknesses, opportunities and threats of HSBC, "The World's Local


*International Finance.
Since HSBC is a multinational company itself, it is well-qualified to advise other companies on aspects of international business. With offices around the world, for the cosmopolitan client, HSBC often cannot be beaten in this area. HSBC knows how to succeed in M&A and organic and effective growth-- it was mostly an Asian bank until it took over a UK bank in 1992 and now has become the world's second-largest bank by profit.

HSBC is the "Hong Kong Shanghai Banking Corporation" and it has 140 years of experience in China. Since China is the place to be nowadays for businesses and
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Not even all of these banks, prior to 1998, carried the HSBC logo. In 1998, they were all branded together, but the previous lack of branding and the name changes may have hurt HSBC in brand recognition. Customers may have thought that HSBC was taking over their local bank and not realized that HSBC had already been serving them for decades. In any case, the re-branding was an overdue move that should have occurred before 1998.

*Record profits ending.
As is usually the case, record profits can only last so long. HSBC announced in December 2006 that it was doing just as well as last year, but not as well in revenues. It announced that each year, its bad debt rises. Other banks' shares fell as well on the news.



*The Middle East.
Other banks are running scared of this region. However, HSBC has run its regional business locally and been rewarded for its efforts with numerous awards and honors for the Middle East market. HSBC is a trusted name there, and the company has taken advantage of Iraq's new democracy by creating a presence in the country. HSBC is the largest international bank in the Middle East.

*Emerging economies.
In addition to the growing Chinese middle class, Brazilians and
Indians are beginning to emerge as growing consumers, and therefore growing consumer spenders. Some denizens of these countries previously did not even own a bank account, but companies like

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